Check out these numbers…

Post 1: had 2 likes and 1 comment 

Post 2: had 3,694 likes, 213 comments, and 87 reposts

Guess which one landed me the most business?

Believe it or not, it was post 1. 

You see, the person who commented found the content specifically relatable to him, and he ended up being a huge client. 

“Popular” posts don’t always equate to profit. 

The sooner you stop playing the “likes” game, and you start focusing on truly connecting with your ideal clients, LinkedIn will do wonders for you. 

Not all about “likes.” It’s about business results.