Enroll Now
โ€œIf you can make it here, you can make it anywhere.โ€ Actually, to โ€œmake it anywhere,โ€ it takes solid mentorshipโ€ฆ ๐Ÿ‘‡ Mar 18, 2024

…and that’s been my secret weapon for years.

One of my incredible mentors, who has fundamentally changed my life, is Rob Chenoweth.

Today is his birthday!

Happy Birthday to one of the wisest men I've ever met.

It was fun hanging out in NYC last year.


Wanna crush your goals? It...

Continue...
Process vs. Outcome Stories | Stories With Traction Podcast Mar 15, 2024

 

SHOW NOTES:

SUMMARY: In this episode, Orly Zeewy and Matt Zaun talk about ideal clients, an empathy map, and process vs. outcome stories.

ORLY ZEEWY BIO: Orly is the Founder of Zeewy Brands, where she helps make the fuzzy clear and shows people how to cut through the noise.

For more info on...

Continue...
She approached me after my talk. ๐Ÿ‘‡ Mar 14, 2024


She was concerned about her speech impediment.

What she didn't realize is sometimes our greatest “weaknesses” can actually be our greatest strengths.

Because of her condition, she was forced to focus on every interaction she had with people, and this practice paid off in huge...

Continue...
I've posted on LinkedIn thousands of times. One thing sticks out more than anything... Mar 13, 2024

To successfully market yourself or (your company), you need...

To have a unique point of view.

And to tell the world about it.

Over and over and over again.

- remix your ideas
- reuse your content
- repeat your core message

It's not complicated.

But you have to get comfortable repeating yourself.

As...

Continue...
Frustrated that you're not where you want to be in life yet?! Join the club! Mar 12, 2024



๐—›๐—ฒ๐—ฟ๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐—ณ๐—ฎ๐—บ๐—ผ๐˜‚๐˜€ ๐—ฝ๐—ฒ๐—ผ๐—ฝ๐—น๐—ฒ ๐˜๐—ต๐—ฎ๐˜ ๐˜€๐˜‚๐—ฐ๐—ฐ๐—ฒ๐—ฒ๐—ฑ๐—ฒ๐—ฑ ๐—น๐—ฎ๐˜๐—ฒ๐—ฟ ๐—ถ๐—ป ๐—น๐—ถ๐—ณ๐—ฒ...

1. ๐—Ÿ๐—ฎ๐˜‚๐—ฟ๐—ฎ ๐—œ๐—ป๐—ด๐—ฎ๐—น๐—น๐˜€ ๐—ช๐—ถ๐—น๐—ฑ๐—ฒ๐—ฟ didn’t publish her first novel until she was 65 years old. She wrote an additional 12 novels after that. A successful television series was built around her books.

2. ๐—ฃ๐—ฒ๐˜๐—ฒ๐—ฟ ๐—ฅ๐—ผ๐—ด๐—ฒ๐˜ created the first thesaurus...

Continue...
Some of you wonder why I respect Dan Mott so much. Mar 11, 2024

Valid thought. 

He’s such a systems, structure, and statistics person; he can come off as a bit of a nerd. 

Regardless, to tell the right stories, you need to understand your targets. 

I learned the most effective LinkedIn framework for doing this through Dan Mott.

This...

Continue...
Today is the Oscars.ย  ๐ŸŽฅ Mar 10, 2024

 
What continues to amaze me every year are the actors who win but didn’t properly prepare remarks.

They blow an opportunity to have a microphone in front of millions of viewers.

Instead of inspiring people, instead of recognizing others who have helped them, they stammer.

...
Continue...
John Wayne had such a powerful personal brand that Joseph Stalin wanted to assassinate him. ๐Ÿ‘‡ Mar 09, 2024

No joke.

Stalin thought Wayne’s brand was too powerful and was influencing too many Americans that he wanted him dead.

People often wonder how powerful a brand can be—case in point.

Tomorrow is the Oscars. It was cool seeing John Wayne’s Academy Award up close.

Who are you...

Continue...
How to be More Creative | Stories With Traction Podcast Mar 08, 2024

SHOW NOTES:

SUMMARY: In this episode, Barbara Zerfoss and Matt Zaun discuss creativity and how someone can position themselves to have a surge of ideas.

BARBARA ZERFOSS BIO: Barbara was a former Marketing Vice President for a multi-billion dollar global corporation. Today, she is a Vistage Chair...

Continue...
Happy International Womenโ€™s Day to my... Mar 08, 2024

...wife, daughter, mother, and sister!

I've learned so much from each one of you, and I'm blessed to have you in my life.

Continue...
 
Imagine this: a reporter steps into your office with a smile and a notepad in hand. ๐Ÿ‘‡ Mar 07, 2024

Why?

Because you achieved all of your 2024 business goals, and it’s worth people hearing about!

As you sit with the reporter, you’re not bound by today's constraints; you’re basking in the glow of your future accomplishments.

The reporter asks you all you’ve...

Continue...
I'll be dead soon. Mar 06, 2024

We all will, actually. Life is quick. 

This is the first thing my kids are to do once I'm gone…

…whether I pass away in 5 years or 50. 

They are supposed to listen to my podcast, Stories With Traction.

The content is built for leaders, and they are being raised to lead....

Continue...
โ€œAre you an introvert or an extrovert, โ€ she asked. Mar 06, 2024

My response was, “I’m vanilla ice cream.”

“Huh?”

“Vanilla ice cream goes with peach cobbler or chocolate drizzle. I'm an extrovert when I need to be an extrovert, and I’m an introvert when I need to be an introvert. 

I'm an ambivert. 

I'm vanilla...

Continue...
In the last few weeks, Iโ€™ve seen a lot of posts regarding... Mar 06, 2024

...people using LinkedIn to get results in business.  The problem is a lack of strategy. 

Since LinkedIn is such a powerful platform, I did a series regarding LI with  RACHEL SIMON.

In these episodes, she shared a lot of insights that will help you up your LI game.

Check out...

Continue...
How to outperform 99.9% of salespeople: Mar 06, 2024

1) Share powerful stories that connect 
2) Let your competitors drown in numbers

Continue...
Resilience in Motion: Running Towards Success Amidst Adversity Mar 03, 2024

In this blog post, I dive into strategies to foster growth as a leader, a storyteller, and an individual. These methods are crucial for navigating the chaos and adversity characteristic of our era. I will focus on three core principles: 

  • listening 
  • local engagement
  • and leveraging...
Continue...
Check out this 15-minute Storytelling FAQ episode. ๐Ÿ‘‡ Mar 01, 2024



Claire M. Davis talks about structuring stories for maximum impact, and I talk about "Heroes” vs. “Villains” in business storytelling.

Check out the podcast here | https://www.storieswithtraction.com/swtpodcast

Continue...
Exactly 21 years ago today, Mr. Rogers died. ๐Ÿ‘‡ Feb 27, 2024

The documentary celebrating his life was one of the few movies I cried through.

 
During his 35+ year run, Mr. Rogers taught millions of children (and adults!) about what it meant to be a good neighbor.

He held our hands through some of the darkest times in U.S. history, telling us to...

Continue...
Show me your P&L statement! ๐Ÿ‘‡ Feb 26, 2024

When social media hits reality, you get crapped on. Is this post meant to be funny? No. It's a warning shot.

When used with intentionality and specific strategy, social media is a business tool that will radically help your organization.

However, there are a lot of bs'ers on social media....

Continue...
 
Who is that?! Feb 25, 2024

14 years ago, I was at an event and met Terence Farrell for the first time.

I saw people circling around him, shaking his hand, laughing, and sharing stories.

Naturally, my immediate thought was, "who is that?!"

I watched in amazement as I saw Terence "work the room" and shake every single hand in...

Continue...
Leader of Leaders | Stories With Traction Podcast Feb 23, 2024

SHOW NOTES:

SUMMARY: In this episode, Dr. Anthony Lee and Matt Zaun discuss what makes someone a leader of leaders.

DR. ANTHONY LEE BIO: Dr. Lee is the President and CEO of Westcliff University and has led the institution through incredible growth for the last 16 years. Under his leadership, each...

Continue...
Iโ€™ve learned so much from the stories and insights of my guests. Check out the episodes this monthโ€ฆ Feb 23, 2024

Feb 2nd - FAQ Episode with Claire M. Davis

Feb 9th - Executive Search with Evan Sparks

Feb 16th - Beating Burnout with Matt Zinman 

Feb 23rd - Leader of Leaders with Dr. Anthony Lee

Episode number 117 with Claire M. Davis launches on Mar 1st, and I can’t think of a better way to...

Continue...
 
The worst President in U.S. History wasโ€ฆ Feb 20, 2024

...James Buchanan.

That's according to many historians.

What's interesting is Buchanan was one of the most prepared presidents in history.

He was:

A soldier
A prominent lawyer
U.S. Congressman
U.S. Senator
Secretary of State
Minister to Russia
Minister to the U.K.

However, he was not:

good at seeking...

Continue...