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The election was so close that it had to be decided by Congress. ๐Ÿ‘‡ Oct 04, 2024

A couple of years ago, I made a goal of going to every presidential museum. 

So far, I've been to:

-George Washington 
-Thomas Jefferson
-James Buchanan
-Abraham Lincoln 
-Rutherford B. Hayes
-Woodrow Wilson
-Warren G. Harding
-Franklin D. Roosevelt
-Lyndon B. Johnson
-Richard Nixon
-Jimmy...

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Have you ever thought about writing a book? Oct 03, 2024

I'm thrilled to announce the latest Stories With Traction podcast episode, Systems for Writing a Book with  Amy Lynch!
 
If you’re an aspiring author or simply interested in the art of storytelling, this episode is a must-listen.

Here are the 3 key takeaways that you...

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Systems for Writing a Book | Stories With Traction Podcast Oct 03, 2024

SHOW NOTES:

SERIES: This podcast episode is part of a book-writing series with Amy Lynch on the Stories With Traction Podcast.

1st Episode

2nd EPISODE SUMMARY: In this episode, Amy Lynch and Matt Zaun discuss systems and creativity in book writing.

AMY LYNCH BIO: Amy is the founder and a writer at...

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I remember hitting rock bottom several years ago. ๐Ÿ‘‡ Oct 02, 2024

I took a significant financial risk and lost, putting my family in a tough position.
 
The night it all came crashing down, I sat on my couch crying since I knew how tough the road ahead would be. 

My wife sat beside me and said, “You need to keep going. Regardless of the...

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Today is Jimmy Carterโ€™s 100th Birthday! Oct 01, 2024

Last year, I was speaking in Atlanta and had the chance to check out his Presidential museum.

Many of you know how much I enjoy going to Presidential museums, regardless of which party the person represented.

So far, I’ve been to:

-George Washington 
-Thomas Jefferson
-James Buchanan
...

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โ€œPeople will judge you by how you look, speak, and write, so... Sep 30, 2024

...make sure...

You know how to speak to connect
You write short, clear, and for impact
Make sure you know how to dress for the situation 

...that's what my Father told me when I was growing up. 

When I went into business, my Dad’s words came rushing back.

...

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๐ŸŽ™๏ธ What Makes a Great Podcast? Great Guests! ๐ŸŒŸ Sep 27, 2024

The last 3 quarters this year have been incredible! 

Excited for you to hear what's to come in the months ahead, but in the meantime, check out some of the highlights:

Leader of Leaders with  Anthony Lee
How to be a TEDx Speaker with  Bobby Umar
How...

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2025 scheduling announcement! Sep 25, 2024

My speaking calendar is almost completely booked for 2025. As of this moment, I only have availability to add a few more Powerfully Persuade Through Storytelling workshops next year.

If your organization is interested in learning strategies to inspire your team, persuade your clients, and create...

Continue...
I'll be dead soon. ๐Ÿ‘‡ Sep 24, 2024

We all will, actually. Life is quick. 

This is the first thing my kids are to do once I'm gone…

…whether I pass away in 5 years or 50. 

They are supposed to listen to my podcast, Stories With Traction.

The content is built for leaders, and they are being raised to lead. 

...

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As summer officially ends and we gear up for the fall... Sep 23, 2024

...I find myself reflecting on the whirlwind of the year so far. 

It's been quite a journey from countless miles flown and driven to working tirelessly for my clients!

But now, it’s time for a much-needed pause. I won't be flying anywhere for the next...

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Why Storytelling is More Crucial Than Ever... Sep 22, 2024

In today's fast-paced, tech-driven world, storytelling isn’t just important—it’s essential.

 Why? Let’s break it down.

Think back to 2007 when the first iPhone launched. It didn’t change our culture overnight, but within a few years, almost...

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๐ˆ๐ญโ€™๐ฌ ๐ฉ๐ซ๐ž๐ญ๐ญ๐ฒ ๐ฌ๐ข๐ฆ๐ฉ๐ฅ๐ž...๐ฉ๐ž๐จ๐ฉ๐ฅ๐ž ๐ฅ๐จ๐ฏ๐ž ๐ญ๐จ ๐ฅ๐ข๐ฌ๐ญ๐ž๐ง ๐ญ๐จ ๐ฌ๐ญ๐จ๐ซ๐ข๐ž๐ฌ! Sep 22, 2024

People want to feel that they can trust you, and the quickest way you can build that trust is through storytelling. 

In addition, people are yearning for a real connection. 

Understanding this is an opportunity for you and a chance to empower people through your personal and business...

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Have you ever lit your ship on fire? Sep 21, 2024

I just burned mine in the harbor. 

In 1519, Hernán Cortés destroyed all his ships to send a clear message to his soldiers…

THERE IS NO TURNING BACK! 

I, too, just burned my ship. 

Recently, I was offered the largest contract I could have ever thought possible in...

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If You Can Become a Great Orator, You Can Change the World! Sep 19, 2024

*MLK, Jr. was born in this house on Jan 15th, 1929

 

Before my son, Elliot, turned 6-years-old, I had him listen to all of MLK’s speeches. I told Elliot, “If you can become a great orator, you can change the world.” This doesn’t just go for my son but for all of us....

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From Skeptic to Top 5%! How One Lunch Changed Everythingโ€ฆ Sep 17, 2024

Ever have that moment when a friend pitches an idea, and you think, "Wait...what? You really want me to do this?"

That was me 3 years ago.

“Scott, are you sure about this?” I asked, trying not to look too doubtful. "There are soooo many podcasts out there already! Is this...

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Last year, I stumbled upon a TEDx talk on YouTube that completely blew me away. Sep 16, 2024

The speaker's vulnerability, storytelling, and authenticity quickly earned a spot as one of the best TEDx talks I've ever listened to. 

That is why I’m so excited to share this podcast episode with you. My guest,  Mike Thorne, is the speaker in that TEDx talk! 

Mike...

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Sharing a point through a story allows people... Sep 16, 2024

...inside and outside of your company—employees and customers—to unite around a common purpose. 

It tells employees that their actions contribute to the well-being of a broader mission. 

It tells clients that they contribute to a movement whenever they interact with you.

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Do you want your clients to think your company is an... Sep 14, 2024

...impersonal, faceless institution that only cares about your bottom line?! 

No way. 

You want people to be endeared to your mission, don't you? If so, you have to build a company culture of storytelling. 

By defining your mission as a human-first story, you give your brand a...

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The Climb | Stories With Traction Podcast Sep 14, 2024

SHOW NOTES:

SUMMARY: In this episode, Eric Curtis and Matt Zaun talk about Eric’s adoption story and how climbing a physical mountain led him to climb another kind of mountain.

ERIC CURTIS: Eric is the CEO and Managing Partner at Curtis Strategy.

For more info on Eric:
LinkedIn
Website

MATT ZAUN:...

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I'll never forget how it felt getting into that car accident. ๐Ÿ‘‡ Sep 13, 2024

Not the neck pain but the moments leading up to it. 

Those seconds right before you hit another car feel like minutes. 

It's almost as if time slows down. 

Sometimes, in those split seconds, we have time to think. 

I remember asking myself, ”did I care for my family enough?...

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Chick-fil-A served me a burger. ๐Ÿ” Sep 10, 2024

It was one of the best cheeseburgers I've ever had, too. 

“Wait, what?!” you say. I thought this was the company that says, Eat Mor Chikin?!”

Yup. Well, they used to serve burgers, and the one that started it all (in Hapeville, GA) still does. 

What's wild about this to...

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One thing you can do to position yourself for peak performanceโ€ฆ Aug 23, 2024

…a mental palate cleanser.

Switching between different projects can be mentally exhausting, especially when each one requires a different mindset. 

 Amy Lynch, a seasoned ghostwriter and founder of Fernling Creative, shared a fascinating technique in our latest podcast...

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Write a Book?! | Stories With Traction Podcast Aug 23, 2024

SHOW NOTES:

SERIES: This podcast episode is part of a book-writing series with Amy Lynch on the Stories With Traction Podcast.

SUMMARY: In this episode, Amy Lynch and Matt Zaun discuss systems and creativity in book writing.

AMY LYNCH BIO: Amy is the founder and a writer at Fernling Creative, a...

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2025 scheduling announcement! Aug 21, 2024


My speaking calendar is already 50% booked for 2025. 

As of this moment, I only have availability to add 20 more Powerfully Persuade Through Storytelling workshops next year.

If your organization is interested in learning strategies to inspire your team, persuade your clients, and create a...

Continue...