Think you're too young, or too old?! 

You're always too something for someone! 

👉Too short

👉Too tall

👉Too bold

👉Too shy

👉Too young

👉Too old

🖐 Be too good for it to matter. 

🗣  Most companies are all talk. 👇

They write out their “company values” to check a box.  ✔️

None of their employees could actually tell you all the company values since they're so forgettable. 

Paint the picture regarding your values
through stories.  Your definition of...

“putting the customer first,” 

“...

While speaking in Erie, I asked someone what their favorite restaurant was, and without hesitation, they yelled, “Like My Thai!”

With that kind of recommendation, I had to check it out, and it did not disappoint. 

The owner and chef, Mike Augustine, put the kitchen right in the middle of his restauran...

1) Share powerful stories that connect 
2) Let your competitors drown in numbers

Branson said, “telling a story is one of the best ways we have of coming up with new ideas.”

He has found this practice so powerful that he sets time aside every year for company retreats to position his organization to have a surge of creativity.

If you want ideas on how you can do this for your co...

Chris Grainger and I talk about:

-How to use story strategy 
-How to schedule out content 
-How to connect with your ideal clients

Check out the full conversation HERE. 

I took the most important concepts that I learned and created a 3-hour online course people can go through.

The course launched last month, and I’ve been overwhelmed by the response.

My wife and I celebrated in Vegas.

If you missed getting the course, and you’re interested in boosting your sales and...

There are sales reps who don’t have story strategy!

Instead of talking to your prospects all scared, wanna crush your sales goals?

You need to have story strategy.

You can have the same group of stories that you're sharing again and again, because you're talking to different prospects.

More than lik...

Did you know there is a ton that we can learn about business by studying football?

Check out the episode I did with Will Baggett, What Business Leaders Can Learn From Football.

For years, I was the “facts and figures” guy.

But, I quickly learned that no one felt compelled by the data I presented.

No emotional connection.

It wasn't until I studied the art of storytelling that everything changed.

Learned from lots of great storytellers and also from tons of trial-and-error.

I...

Wearing my Blockbuster shirt, and my son (Roman) asked, “what’s that, Dad?”

I explain to him that years ago, we would drive to a store and pull videos from a shelf to watch.  

Then I told him that the gentleman who started Netflix flew to Blockbuster’s headquarters and offered to sell his business to...

Just because something is trendy, is going viral, or culturally acceptable, does not mean you should share those stories.

If the stories you’re sharing aren’t connecting with your prospects, you should revamp your story strategy.

P.S If you want story ideas, check out my 150+ storytelling prompts...

Don’t focus on company core values, at least the words of those values; focus on your company core stories that exemplify your core values!

Prove to me the values you say you have.  Storytelling paints the picture. 

Share more stories!

P.S If you want story ideas, check out my 150+ storytelling p...

His boss was happy because if she hit a certain amount of revenue, she’d get a BIG bonus!  💰

She got the bonus the first year she was the director.

After a year, over 50% of all the employees found other jobs.

They ran to other managers that would treat them with dignity and respect.