It can be effective to indirectly tell your customers something through a story.

A perfect example of that was when 3M decided to place money inside the advertising casing at a bus stop in Vancouver.

The case was covered at the edges with a 3M product, Scotchshield.

“If you break it, you can keep...

From January - July in 2019, I set up a mock workshop in my house.

My only audience members: my son and his stuffed bear.

I'd give my workshop to the two of them for hours every day.

Thinking to myself, one day, it won't just be to my boy and his bear but to audiences all over the world.

For 7 month...

The average millennial sees 8,000 digital messages every single day!

Want to get above the noise?!

Tell stories through print media!

A few months ago, I shared my Powerfully Persuade Through Storytelling workshop with business leaders in Connecticut.

I had to stop by the house of one of the best storytellers America has ever known.

While there, I saw firsthand something that many people talk about but don’t make it part of thei...

Answer this question…

“What excites you to get out of bed in the morning?”

Here, I’ll go first. My kids motivate me beyond what I could ever imagine.  Especially since they know my goals, they are constantly reminding me of what I need to do.  Whenever I hit a business goal, I take all 3 of my kid...

At least, that’s what hundreds of people said early on. 

Countless bankers rejected the Mickey Mouse concept!

But guess what? Walt Disney is hailed a genius today.

In fact, this year is the 100th anniversary of Walt Disney Studios!


Just because some people don’t understand your idea doesn’t mean tha...

...my content produces 2 million+ impressions each year. Has for the last four years. This isn’t bad, but it’s not great either. Meaning anyone can do it. 

This led to tens of thousands of people checking out my profile. 

Profile views lead to inbound messages inquiring about services.

Inbound messages...

You wouldn't go to an in-person networking event and only talk business, would you? 

What would you talk about?

You'd connect with people over: family, where they went to school, and sports.

So why are you only sharing stuffy business posts on here?

I'm not saying to turn your LinkedIn into Facebook.

Alt...

How to have an awesome day…

👉🏻 Forgive your younger self. 

👉🏻 Believe in your current self. 

👉🏻 Create your future self. 

I love when people lean into their creativity!

It's fun and profitable. 

Have a great day, everyone!

Some of you may think I’m a sap.

That’s ok.

One of my favorite mediums to share info on is podcasts.

As I'm thinking about what I'm thankful for this week, I’m excited that last week, my podcast hit 𝗘𝗣𝗜𝗦𝗢𝗗𝗘 𝟭𝟬𝟬!

I’m incredibly grateful to ALL my guests who have been a part of this journey. THANK YOU!

Be...

Your prospects don't care about that.

They care about what you can do for them.

You need to share stories that your prospects relate to. 


Make your clients the hero - not you.

Wanna know why Gen-Xers do what they do? Wanna learn how to coach Millennials?

Check out this podcast episode, Navigating the Generational Shift.

You might want to listen to Dr. Katherine Jeffery; you’ll hear stuff you’ve never heard before.

Or don’t; you can always stay disconnected from other genera...

...”how much time do you spend on revenue-producing activities?” I said, ”well, I spend time doing...”

He said, ”no, not revenue-producing!”

I said, ”I do focus on...”

He said, ”no, not revenue-producing!”

*This exchange went back and forth for a good 2 minutes.

Here's what I learned that day...

If you ca...

-Hooks
-Timing 
-Delivery
-Patterns
-Foundations

If you want to learn how to create a tribe of people around you, what better individuals to look to than those who can dominate a music stage?!

Wanna hear more? Check out the podcasts here. 

I remember my Dad telling me that when I was growing up because I was reading a lot of newspapers and magazines.

His point was to read more material (like novels and non-fiction), where the author put more time and energy into their writing.

Social media is even lower-level writing than newspapers.

Y...