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Part 1 | Share Your Stories on LinkedIn | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This episode is a part of a two-part series regarding LinkedIn storytelling and strategy.

SUMMARY: In this episode, Rachel Simon and Matt Zaun talk about why it’s important for business leaders to share their stories on LinkedIn.

RACHEL SIMON BIO: Rachel is the Founder...

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Part 3 | How to Become Great at Copywriting | Stories With Traction Podcast Apr 29, 2023

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SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture.

SUMMARY: In this episode, Erin Geiger and Matt Zaun talk about how...

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Part 2 | Why Copywriting is Paramount to Your Success Online | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture.

SUMMARY: In this episode, Erin Geiger and Matt Zaun talk about WHY...

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Part 1 | What is Copywriting? | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of a series that unpacks the WHAT, the WHY, and the HOW behind copywriting. By utilizing the concepts shared, you can radically enhance your sales, marketing, and company culture. Enjoy these episodes!

SUMMARY: In this episode, Erin Geiger and Matt...

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Yes, and… | Stories With Traction Podcast Apr 29, 2023

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SUMMARY: In this episode, Chris Bogue and Matt Zaun talk about the power of “Yes, and…” and how you can utilize improv comedy concepts to radically improve your sales and marketing.

CHRIS BOGUE BIO: Chris has written and directed for the famous improv comedy theater,...

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Part 3 | How LinkedIn Can Work for You | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of a LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In these episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically enhance...

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Part 2 | What You Can Do to Maximize LinkedIn | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of a LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In these episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically enhance...

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Part 1 | Why LinkedIn is so Powerful! | Stories With Traction Podcast Apr 29, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of the LinkedIn series with Dan Mott on the Stories With Traction Podcast.  In the next 3 episodes, Dan Mott and Matt Zaun will talk about the WHY, the WHAT, and the HOW regarding LinkedIn. By utilizing the concepts shared, you can radically...

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Sharing Stories on Podcasts | Stories With Traction Podcast Apr 29, 2023

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SUMMARY: In this episode, Krystal Proffitt and Matt Zaun talk about the power of sharing stories on a podcast.

KRYSTAL PROFFITT BIO: Krystal owns Proffitt Media, where she specializes in helping entrepreneurs start, launch, and market their content through podcasts.

For more info, check...

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Position Your Company on LinkedIn | Stories With Traction Podcast Apr 29, 2023

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SUMMARY: In this episode, Celeste Berke Knisely and Matt Zaun talk about LinkedIn (LI) strategy and how you can position your company on LI to get incredible results.

CELESTE BERKE KNISELY BIO: Celeste is the VP of Sales, Training & Operations at TLR Consulting Group. She is on a...

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Marketing Tips, Tricks, and Techniques | Stories With Traction Podcast Apr 29, 2023

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SUMMARY: In this episode, Josh Rudegeair and Matt Zaun talk about marketing tips, tricks, and techniques to get your company more exposure.

JOSH RUDEGEAIR BIO: Josh is a marketing expert, and is the Senior Manager of Corporate Marketing at Ascension.  He successfully launched a...

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Story Sharing on LinkedIn | Stories With Traction Podcast Apr 29, 2023

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SUMMARY: In this episode, Britta Blanski and Matt Zaun talk about why your employees should be sharing their stories on LinkedIn.

BRITTA BLANSKI BIO: Britta is the owner of Britta June & Co., where she focuses on LinkedIn corporate strategy and how companies can utilize the platform...

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Purpose, Focus, Service | Stories With Traction Podcast Apr 27, 2023

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SUMMARY: In this episode, James Witmer and Matt Zaun talk about how to create a company culture that is focused on service.

JAMES WITMER BIO: James is the CEO of Witmer Public Safety Group, Inc., which is a company that provides personal protective equipment to first responders. ...

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Curiosity, Obsession, and Grit | Stories With Traction Podcast Apr 27, 2023

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SUMMARY: In this episode, John Romanowich and Matt Zaun talk about what it truly means to take a great idea to market.  They talk about grit, and how business leaders can create a company culture that is obsessed with trust and delivering value to their customers.

JOHN ROMANOWICH...

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Surviving to Thriving in Leadership | Stories With Traction Podcast Apr 27, 2023

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SUMMARY: In this episode, Dr. Tracy Stewart and Matt Zaun talk about the toll that leadership can take on someone’s mental health and what they can do to combat this challenge.  How does one go from being stressed to creating a vibrant company culture?  Find out in this...

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“Take Our Daughters and Sons to Work Day.” Apr 27, 2023

Today is “Take Our Daughters and Sons to Work Day.”

I don’t think it should just be one day.

I’m constantly sharing my business goals with my sons and daughter.

I make them part of the process.

Not only do they get excited about being involved, but my kids learn important...

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Part 3 | How to Implement a Corporate Social Responsibility Strategy | Stories With Traction Podcast Apr 26, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the series, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can radically...

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Part 2 | Why is Corporate Social Responsibility Important? | Stories With Traction Podcast Apr 26, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the series, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can radically...

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Part 1 | What is Corporate Social Responsibility? | Stories With Traction Podcast Apr 26, 2023

SHOW NOTES:

SERIES: This podcast episode is a part of the Corporate Social Responsibility (CSR) series on the Stories With Traction podcast. In the next 3 episodes, Dan Koval and Matt Zaun will talk about the WHAT, the WHY, and the HOW regarding CSR. By utilizing the concepts shared, you can...

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Gamification in Business | Stories With Traction Podcast Apr 26, 2023

SHOW NOTES:

SUMMARY: In this episode, Andrew Phelps and Matt Zaun talk about how using games can spur on more interaction with your team, and how this will lead to a company culture of storytelling.

ANDREW PHELPS BIO: Andrew is the co-founder and CEO of IncentivePilot.  He shows organizations,...

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Surge of Storytelling on LinkedIn | Stories With Traction Podcast Apr 26, 2023

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SUMMARY: In this episode, Atlas Katari and Matt Zaun talk about how to get your mind in a creative state in order to have a surge of storytelling on LinkedIn.

ATLAS KATARI BIO: Atlas is the owner of Katari Creative, which is a B2B creative marketing agency that focuses on bold branding...

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Culture of Giving | Stories With Traction Podcast Apr 26, 2023

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SUMMARY: In this episode, Katherine O’Donnell and Matt Zaun talk about Corporate Social Responsibility and how companies can use this to not only help their communities but also win the talent war.

KATHERINE O’DONNELL BIO: Katherine worked in the nonprofit sector for more...

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Is Your Company Ready for a Crisis? | Stories With Traction Podcast Apr 26, 2023

SHOW NOTES:

SUMMARY: In this episode, Gina Furia Rubel and Matt Zaun talk about why every company needs a Crisis Response Team.

GINA FURIA RUBEL BIO: Gina is the President and CEO of Furia Rubel Communications, Inc., where she specializes in High-Stakes Public Relations and Reputation & Crisis...

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Company Culture Statement Needed | Stories With Traction Podcast Apr 26, 2023

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SUMMARY: In this episode, Ricardo Gonzalez and Matt Zaun talk about why EVERY company needs a Culture Statement and what that entails.

RICARDO GONZALEZ BIO: Ricardo is an expert in multi-cultural leadership and cultural communications.  He has consulted for many multi-national and...

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